Sales Velocity Calculator

Calculate how much revenue your pipeline generates per day using opportunities, win rate, average deal size, and sales cycle length.

Use the Sales Velocity Calculator

Pipeline Inputs

Active deals in your pipeline

%

Closed-won ÷ total decisions

$
days

Average days from first contact to close

Enter your pipeline numbers above, then click Calculate.

Summary

Sales velocity measures how quickly opportunities in your pipeline convert into revenue, expressed as dollars generated per day. The formula combines four levers — number of opportunities, win rate, average deal size, and sales cycle length — so you can see which inputs to improve to grow revenue faster.

How it works

  1. Enter the number of active opportunities currently in your pipeline.
  2. Enter your win rate as a percentage (e.g., 25 for 25%).
  3. Enter the average deal size in dollars.
  4. Enter the average sales cycle length in days.
  5. The calculator outputs sales velocity (revenue per day) and an annualized revenue estimate.

Use cases

  • Benchmark pipeline health before a quarterly board review.
  • Compare velocity across sales reps or regions to identify top performers.
  • Model the revenue impact of shortening the sales cycle by two weeks.
  • Evaluate whether adding more opportunities or raising win rate yields a bigger velocity gain.
  • Forecast annual revenue from current pipeline without a full CRM export.

Frequently Asked Questions

Last updated: 2026-06-15 · Reviewed by Nham Vu