What does the trademark symbol mean?

The ™ sign signals that a business is claiming a word, phrase, or logo as a trademark under common law. Unlike ®, it does not require any registration and can be used the moment a mark is adopted.

What is the difference between ™ and ®?

The ™ symbol marks an unregistered or pending trademark claim and can be used by anyone asserting rights to a mark. The ® symbol is reserved for trademarks that have completed official registration with a national trademark office, such as the USPTO; using ® on an unregistered mark can be misleading or unlawful in some jurisdictions.

What is the Unicode code point for the trademark symbol?

The trademark sign is U+2122, officially named TRADE MARK SIGN, part of the Letterlike Symbols block.

How do I type the trademark symbol on a Mac?

Press Option + 2 on a Mac keyboard to type ™ directly.

How do I type the trademark symbol on Windows?

Hold Alt and type 0153 on the numeric keypad, with Num Lock on, to get ™. There is no dedicated key for it on a standard Windows keyboard layout.

What is the HTML entity for the trademark symbol?

Use ™ or the numeric entity ™ to render ™ in HTML.

Is there a keyboard shortcut for ™ on Linux?

Most Linux desktops support the Unicode input method: press Ctrl+Shift+U, type 2122, then press Enter or Space. There is no dedicated physical key for it on standard layouts.

Trademark Symbol

Name: Trademark Symbol
Availability: InStock
Author: Nham Vu

Click the trademark sign (™) to copy it, or grab its Unicode, HTML entity, and OS keyboard shortcut.

Trademark Symbol

™

Codes & Entities

Unicode

U+2122

HTML entity (named)

™

HTML entity (numeric)

™

CSS content value

content: '\2122';

JavaScript escape

™

Keyboard Shortcut

™ vs ®

Use ™ to flag any claimed trademark, registered or not, under common law. Reserve ® for a mark that has actually completed registration with a trademark office. Need the registered sign instead? See the Registered Trademark Symbol tool.

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Summary

Click the trademark sign (™) to copy it, or grab its Unicode, HTML entity, and OS keyboard shortcut.

How it works

The trademark symbol (™) is shown at large size in the preview panel.
Click "Copy Symbol" to copy ™ to your clipboard.
Click any code row (Unicode, HTML entity, CSS, or JavaScript escape) to copy that specific value.
Switch the OS tab to see the matching keyboard shortcut for Windows, Mac, or Linux.

Use cases

Add a ™ mark next to a product or brand name before registration is complete.
Insert the trademark symbol into product packaging or marketing copy.
Copy the HTML entity for use in web page markup.
Look up the Alt code or keyboard shortcut for typing ™ directly.
Grab the CSS content value for a pseudo-element mark.
Reference the Unicode code point for a font or design tool.

Frequently Asked Questions

Last updated: 2026-07-22 · Reviewed by Nham Vu