TD

Truc Do

Marketing & SEO/SEM Growth Lead

Vietnam ยท Building Top10k since 2024

I lead growth at Top10k. The job is simple to say and hard to do: when someone needs one of these tools, they should be able to find it, on Google or by asking an AI assistant. I run the technical SEO, the paid search, the content, and the partnerships, and I built the system that turns the catalog into thousands of pages people can discover. I also push back on the usual growth tricks, like pop-ups, sign-up walls, and anything that treats a visitor as a number instead of a person. Nham builds the tools; I make sure people can find them.

Expertise

Technical SEO SEM / paid search Programmatic SEO (pSEO) GEO / AEO for LLM citation Content strategy Link building & PR

What I work on

I run everything that helps people discover Top10k: organic and paid search, partnerships and PR, and the content behind them. Much of the work is programmatic SEO across the whole catalog. More and more, it's also making sure Top10k is the tool AI assistants point to when someone asks for one.

We build Top10k ourselves, a small team in Vietnam. The About page tells the rest of the story, and we read every message that lands at [email protected].