Markup Calculator

Summary

Enter a cost and markup percentage to find the selling price, or enter cost and selling price to find the markup. Gross margin and profit are shown automatically.

How it works

1. Choose a mode: "Find Price (from Markup)" to calculate the selling price, or "Find Markup (from Price)" to derive the markup percentage.
2. Select your preferred currency from the currency selector.
3. In Find Price mode, enter the item cost and the desired markup percentage, then click Calculate.
4. In Find Markup mode, enter the item cost and the known selling price, then click Calculate.
5. Read the selling price (or markup percentage), gross margin percentage, and profit in the results panel.
6. Click any copy button to copy a result value to your clipboard.
7. Click Reset to clear all fields and start over.

Use cases

• A retailer setting the shelf price of a product by applying a standard 40% markup over wholesale cost.
• A manufacturer auditing existing prices to confirm that margins meet the required 30% gross margin threshold.
• A freelancer pricing a service by applying a markup over their cost of time and materials.
• A buyer comparing two suppliers by calculating the implied markup from the quoted selling price.

Frequently Asked Questions